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DIRECTV for Business: Business Marketing Intern

DIRECTVAdded 9d ago

El Segundo, CAInternship

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Quick summaryby newgrad.ai

What you'll do

  • Research market segments, competitive landscape, and customer trends using Salesforce and industry tools
  • Support event planning, attendee research, and lead tracking for enterprise customer engagement
  • Identify growth opportunities within existing customer accounts across various verticals

What they're looking for

  • Strong written and verbal communication skills with ability to present to customers
  • Proficiency in Salesforce, Excel, Word, and PowerPoint
  • Self-motivated, organized, and comfortable in virtual cross-functional collaboration
  • Marketing research and analysis experience

Pay and perks

  • $20/hour for undergraduates; $28/hour for graduate students
  • 10-week remote internship, June 7–August 13 or June 14–August 20, 2027

At DIRECTV, we're redefining the future of entertainment. From satellite to streaming, we deliver innovative video experiences that connect people to the content they love—anytime, anywhere. Join a team that's shaping the next generation of media and entertainment.

Dive into Business Marketing as a Summer Intern!

The work our team does impacts DIRECTV FOR BUSINESS® organization directly by engaging with our largest enterprise customers across all verticals to drive new business from existing brands and develop new customer engagements. You'll get the chance to work on projects that help drive the future of DIRECTV FOR BUSINESS, putting your education and skills to the test and see real world effects.

Depending on your interests and background, you'll be placed in one of the following focus areas:

Market Research and Communication

  • Research key vertical segments and update segmentation summaries- Restaurant, Grocery, Retail, CStore, Financial, Transportation/Logistics, etc.
  • Research prioritized targets utilizing existing tools- DTV360 (Salesforce), Technomic Ignite, other web resources
  • Identify trends and potential decision factors
  • Competitive research- TV, streaming, music, retail media networks
  • CRM hygiene and data enrichment (Salesforce)

Event Marketing

  • Collaborate with acquisition and event teams on event planning, including pre- and post-event communications to target customers
  • Pre-event attendee research: company profile, recent developments, potential opportunities
  • Data management: lead tracking and management, Salesforce.com reporting

Sales Support

  • Research and identify opportunities to grow locations and services within existing customer base

Who We're Looking For

  • Marketing research and analysis with the ability to recognize and identify key metrics
  • Marketing communication with the ability to develop impactful written customer communications
  • Experience in virtual, cross-functional collaboration
  • Comfortable and experienced speaking with and presenting to current and prospective customers
  • Well-organized and able to prioritize
  • Skillful in written and verbal communication
  • Self-motivated and able to hold oneself accountable to tasks in a virtual environment
  • Strong Salesforce, Excel, Word and PPT skills

Program Details

Duration: 10-week remote internship (This is a virtual position that can be located anywhere in the United States.)

Program Dates: 6/7/27– 8/13/27 or 6/14/27 – 8/20/27

Eligibility: Must have full U.S. work authorization now and in the future

Pay: This position can earn $20 - $28 per hour, not to mention all the other amazing rewards that working at DIRECTV offers. (Undergrad $20 per hour; Grad $28 per hour)

Ready to explore the possibilities? Join us at DIRECTV and make your mark!

From DIRECTV's public posting, laid out for reading by newgrad.ai with the wording unchanged. Check the original before you apply.

Apply on DIRECTV's site.

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